@Abi
I see your point, and it’s true that interviews can sometimes feel like you’re being asked to fit into a mold, especially when employers seem to be looking for someone who will simply follow instructions. But I think it’s important to strike a balance between confidence and collaboration. Yes, you should absolutely present yourself as an expert and confidently show your value. However, being open to feedback and demonstrating that you can work with others is also crucial in many roles.
Interviews are indeed a sales presentation in a way, but they’re also an opportunity to assess if the company is a good fit for you. If you don’t get the job, it doesn’t mean you didn’t give it your all—it just might not have been the right fit, and that’s perfectly okay. Keep swinging and refining your approach.
Advanced SEO often goes beyond the basics like keyword research and on-page optimization it’s about mastering technical aspects like site architecture, advanced analytics, and tools like SEMrush or Ahrefs.
Do you think employers also expect a solid grasp of emerging trends like AI-driven search and voice optimization as part of pro skills? It’s tough when feedback isn’t specific, but these areas could be worth exploring.
@River
I completely agree with you—advanced SEO does go beyond the basics. Mastering the technical aspects is crucial for really standing out, and tools like SEMrush and Ahrefs are definitely essential for analyzing and optimizing SEO performance at a higher level.
As for emerging trends like AI-driven search and voice optimization, I do think employers are increasingly looking for professionals who are familiar with these areas. As search engines evolve, especially with the rise of AI and voice search technologies, having a solid understanding of these trends can give you a competitive edge. AI-driven search, in particular, is becoming more important with Google’s push toward AI-powered algorithms like BERT and MUM.
That said, it’s a good idea to stay proactive and explore these emerging trends on your own, even if feedback isn’t specific. By showing that you’re keeping up with industry changes and continuously learning, you can position yourself as someone who’s adaptable and forward-thinking. It’s also a great way to anticipate future SEO shifts, which will be valuable as AI and voice search become even more integrated into SEO strategies.
Guessing the interviewer ran a job description through ChatGPT and ChatGPT told him he needs to look for someone with proSEO. This is why talented people are struggling to find jobs because the new job descriptions don’t actually match jobs from 5 years ago.
Haha, fair question! It’s actually about a friend—I’m helping him prep for his interviews. But honestly, it got me curious too. What do employers really mean by ‘pro/advanced SEO’? Would love to hear your thoughts!
Pro advanced SEO is often an umbrella term to refer to AI generative image prompt manipulation & video content optimization.
It’s more geared towards data manipulation using Python than using GA tools. Many interviewers like to hire cross-functional staff, particularly those on agency payroll?